Will chats with Amelia Taylor, founder of The Revenue Table, about her bold journey in B2B SaaS and her innovative approach to go-to-market strategies and revenue ops. From mastering enterprise sales to building authentic relationships and evangelistic company cultures, Amelia shares actionable tips to thrive in today’s evolving sales world.
Key Takeaways:
- Understanding people deeply is the key to B2B success.
- Challenge norms and create a unique, authentic sales style.
- Evangelism should be a company-wide practice, not just one role.
- Slack is a hidden gem for community-led growth and revenue.
- Use short, engaging videos to stand out in sales.
- Self-awareness and curiosity fuel success and new opportunities.
- Human connection and soft skills are irreplaceable in B2B.
- Decentralized events and strong communities are reshaping networking and sales.
With shoutouts to companies like HubSpot, GTM Fund, Sendoso, and Sendspark, this episode is packed with inspiration and tips for shaking up B2B sales. Amelia’s insights on creativity, connection, and community will leave you ready to level up!
TIMESTAMPS:
00:00 Introduction
00:51 Who is Amelia Taylor?
13:14 Founding The Revenue Table
23:38 Leveraging Slack for Revenue Growth
45:01 Being Memorable in B2B Sales
45:50 Creative Ways to Leverage Video in B2B
46:30 Using Video to Connect with Prospects
48:28 The Importance of Self-Awareness in B2B Sales
54:02 The Decline of B2B SaaS and the Rise of Soft Skills
54:45 The Role of Self-Awareness in B2B Sales
01:00:16 The Power of Curiosity in B2B Sales
01:04:04 Creating a Human Connection in B2B Sales
01:09:38 The Importance of Decentralized Events in B2B
01:19:46 Companies Doing Great Work in B2B
