{"id":455,"date":"2024-08-14T16:12:00","date_gmt":"2024-08-14T16:12:00","guid":{"rendered":"https:\/\/foundervideo.com\/?p=455"},"modified":"2025-04-28T12:47:05","modified_gmt":"2025-04-28T12:47:05","slug":"fv-17-materializing-the-bowtie-from-winningbydesign-with-vasco-guillaume-jacquet","status":"publish","type":"post","link":"https:\/\/foundervideo.com\/en\/fv-17-materializing-the-bowtie-from-winningbydesign-with-vasco-guillaume-jacquet\/","title":{"rendered":"FV 17: Materializing the BowTie from @WinningByDesign\u202c with Vasco | Guillaume Jacquet\u202c\u202c"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"FV 17: Materializing the BowTie from @WinningByDesign with Vasco | Guillaume Jacquet\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/tbudxvt5yvg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Meet Guillaume Jacquet, founder of <strong>Vasco<\/strong>, the game-changing revenue operations platform built for ambitious SaaS companies. Vasco doesn\u2019t just manage data but transforms it. By pulling messy CRM data, cleaning it up, and pushing it closer to your go-to-market strategy, Vasco helps teams ditch the chaos and focus on winning.<\/p>\n\n\n\n<p>Guillaume, with his sharp background in finance and venture capital, built Vasco for B2B SaaS businesses earning $1M\u2013$100M ARR. The sweet spot? $5M\u2013$50M. Whether it\u2019s revenue forecasting, capacity planning, or creating a single source of truth, Vasco makes sustainable growth and efficient scaling a reality.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Takeaways:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vasco isn\u2019t just another platform; it\u2019s <em>the<\/em> end-to-end revenue ops solution for SaaS companies ready to dominate their market.<\/li>\n\n\n\n<li>Efficient growth is the name of the game, and Vasco\u2019s tools for revenue forecasting, capacity planning, and data alignment put companies ahead of the curve.<\/li>\n\n\n\n<li>Guillaume Jacquet\u2019s expertise in finance, venture capital, and entrepreneurship gives Vasco a serious edge\u2014it\u2019s built for real-world challenges, not just theory.<\/li>\n\n\n\n<li>Vasco creates a \u201csingle source of truth\u201d for go-to-market operations, turning scattered data into a clear, actionable strategy.<\/li>\n\n\n\n<li>The platform\u2019s CRM integration and custom data modeling mean businesses can finally align their numbers with their growth ambitions.<\/li>\n\n\n\n<li>Target audience? SaaS B2B companies with ARR between $1M-$100M, especially those in the $5M-$50M sweet spot.<\/li>\n\n\n\n<li>If your company is serious about sustainable growth and go-to-market excellence, Vasco is your ticket.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">TIMESTAMPS<strong>:<\/strong><\/h2>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=0s\" target=\"_blank\" rel=\"noopener\">0:00<\/a>&nbsp;Introduction to Guillaume Jacquet and Vasco<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=327s\" target=\"_blank\" rel=\"noopener\">5:27<\/a>&nbsp;Guillaume\u2019s Background and Journey<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=846s\" target=\"_blank\" rel=\"noopener\">14:06<\/a>&nbsp;How to Identify and Get PMF and Go-to-Market Fit<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=1464s\" target=\"_blank\" rel=\"noopener\">24:24<\/a>&nbsp;Vasco\u2019s Feature Set: Live Product Demo<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=1775s\" target=\"_blank\" rel=\"noopener\">29:35<\/a>&nbsp;Vasco\u2019s Benchmarking Sources<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=1890s\" target=\"_blank\" rel=\"noopener\">31:30<\/a>&nbsp;Building GTM Analytics &amp; Forecasting Top-Down<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=2290s\" target=\"_blank\" rel=\"noopener\">38:10<\/a>&nbsp;How Vasco gets CROs &amp; RevOps Closer to CFOs<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=2423s\" target=\"_blank\" rel=\"noopener\">40:23<\/a>&nbsp;Vasco is to RevOps what HubSpot is to Inbound<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=2514s\" target=\"_blank\" rel=\"noopener\">41:54<\/a>&nbsp;Building a Single Source of Truth for GTM Data<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=2714s\" target=\"_blank\" rel=\"noopener\">45:14<\/a>&nbsp;Vasco\u2019s Target Market\/ICP &amp; Pricing<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=3026s\" target=\"_blank\" rel=\"noopener\">50:26<\/a>&nbsp;Funding, PMF, Runway and Future Vision<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=3179s\" target=\"_blank\" rel=\"noopener\">52:59<\/a>&nbsp;Guillaume\u2019s Experience on RevOps &amp; Finance Disconnect<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=3397s\" target=\"_blank\" rel=\"noopener\">56:37<\/a>&nbsp;The Future of GTM and SaaS Landscapes<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=4132s\" target=\"_blank\" rel=\"noopener\">1:08:52<\/a>&nbsp;VC-backed vs Bootstrapped as a Founder<\/p>\n\n\n\n<p>\u200d<a href=\"https:\/\/www.youtube.com\/watch?v=tbudxvt5yvg&amp;t=4641s\" target=\"_blank\" rel=\"noopener\">1:17:21<\/a>&nbsp;Outro and Guillaume\u2019s Advice for Founders\u200d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meet Guillaume Jacquet, founder of Vasco, the game-changing revenue operations platform built for ambitious SaaS companies. Vasco doesn\u2019t just manage data but transforms it. By pulling messy CRM data, cleaning it up, and pushing it closer to your go-to-market strategy, Vasco helps teams ditch the chaos and focus on winning. Guillaume, with his sharp background [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":456,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[27],"tags":[19,33,26,17,30],"class_list":["post-455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast-recaps","tag-budget","tag-crm","tag-gtm","tag-roi","tag-saas"],"acf":[],"_links":{"self":[{"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/posts\/455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/comments?post=455"}],"version-history":[{"count":2,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/posts\/455\/revisions"}],"predecessor-version":[{"id":876,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/posts\/455\/revisions\/876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/media\/456"}],"wp:attachment":[{"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/media?parent=455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/categories?post=455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/foundervideo.com\/en\/wp-json\/wp\/v2\/tags?post=455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}